Blog – LeadsBIXample

11 Tactics That Can Help Drive Your ABM Process

Author: adminOn: May 21Categories: Business, Lead Generation Basics No Comments

Account-based marketing has gained ground all over the world as more companies have realized how important it is to keep up with this trend. Although most companies have been using this kind of marketing for a long time now, it was only recently that...

B2B Lead Generation Strategies that Actually Work

Author: adminOn: May 21Categories: Business, Lead Generation Basics No Comments

In the world of B2B lead generation, it really matters that what strategies do you adopt and how you implement them. One firm might generate huge revenue from it and another might end up losing even what they already have. Therefore, the foundation has...

Successful Account-Based Marketing and How to Achieve it

Author: adminOn: May 21Categories: Business, Lead Generation Basics No Comments

B2B lead generation involves a lot of account-based marketing (ABM) and is definitely a topic that has been making a lot of noise in B2B circles. ABM may include something as simple as an email drip campaign, but can also include something like sustained,...

6 Misconceptions of Account-Based Marketing Clarified

Author: adminOn: May 21Categories: Business, Lead Generation Basics No Comments

Account-based marketing has been the talk of the town for almost a year and its popularity seems to be on the rise. Although most people know the basic principle of it they are hesitant to take the leap due to myths that surround it. Now is the time to...

Here’s Why You Should Rethink Your B2b Lead Generation Approach

Author: adminOn: May 21Categories: Uncategorized No Comments

There has been a drastic change that we have seen in the whole marketing industry in the past decade. The marketing team no longer needs to go to the customers but they have to wait for the customer to come to them. Research has shown that the customer...

Interview With A Marketing List

Author: adminOn: Mar 01Categories: Uncategorized No Comments

Interview With A Marketing List

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During my introduction into the marketing world, the first thing I was taught about marketing lists was that no list was perfect. Still true today and believe me I’ve looked. Over the last of 10 years being in this business, I have seen enough information...

Simplifying Decision Making When Thinking Lead Generation

Author: adminOn: Mar 01Categories: Uncategorized No Comments

Simplifying Decision Making When Thinking Lead Generation

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What am I thinking? Literally, this is usually the first place you would start – the ‘what you consider’ when evaluating a business development strategy. We all know that if your business doesn’t have an infinite amount of incoming...

Rethinking Your Personal Reward System

Author: adminOn: Mar 01Categories: Uncategorized No Comments

Rethinking Your Personal Reward System

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This is a subject that I encounter frequently and in many forums from home, the office and to any social gathering where folks actually talk to each instead of being immersed in a device or two. It is also one that I’ve been meaning to share my perspective...